Friday, September 25th, 2009

Let Your Social Hang Out: Shop.Org Annual Summit

by Yvonne Gando, Social Commerce Analyst
TwelpForce. People power. Consumer-driven innovation. The “conversation”. Gen Buy. Lobster tails. These are just a few of the core concepts (and choice food items) that gave conference attendees something to talk about at this year’s Shop.org Annual Summit.
Cheers to all who stopped by our booth. Visitors were certainly not afraid [...]

Tuesday, August 4th, 2009

Internet Retailer Recognizes PowerReviews as Customer Reviews Solution Leader

On Friday, July 31, 2009, Internet Retailer announced the Internet Retailer Top 500 “Solution Leaders” – the top 3 vendors in each solution category they track.

We are very pleased to be recognized by Internet Retailer as the Solution Leader in the Customer Reviews and Forums category – click here for the full article (screen shot [...]

Wednesday, July 29th, 2009

How can eCommerce companies use Social Media

Sometimes trends appear that seem new and innovative, and other times, it feels like some marketers simply put labels on old ideas.  Social Media is one of those trends that can go either way.  On one hand, companies have been leveraging customer-generated reviews, forums, photos, and videos for quite some time.  On the other hand, [...]

Monday, June 15th, 2009

Connecting with Facebook… in a new way.

Hot on the heels of Citysearch, CNET and digg, PowerReviews has integrated its platform with Facebook Connect. Why is this so important?  It enables the integration of your site with Facebook in a way that makes it much easier and faster for consumers to publish their activities on your site to Facebook.  Specifically, starting this [...]

Tuesday, May 12th, 2009

PowerReviews Express Partners with Shopify

When we launched PowerReviews Express in January, one of the first platforms we tested the integration on was Shopify from Jaded Pixel Technologies.  Since it was so simple to set up an e-ecommerce storefront, it was perfect for our QA efforts.  I remember thinking we need to partner with these guys.  Well a few months [...]