Entries Tagged as 'Uncategorized'

Thursday, November 19th, 2009

PowerReviews Granted Patent for Pioneering Product Review Technology

By Andy Chen, Founder and VP, Strategic Partnerships
Today we announced that the U.S. Patent & Trademark Office just issued a key patent to PowerReviews related to our tag-based review technology – specifically, the ability to present at-a-glance review summaries that make reviews more informative and easier to use. This is the first of seven patents [...]

Tuesday, October 13th, 2009

WSJ: Diapers.com and drugstore.com Talk About PowerReviews’ Focus on Consumer Experience and Client Success

by Yvonne Gando, Social Commerce Analyst
The Wall Street Journal featured a story yesterday that credited PowerReviews with helping ecommerce businesses boost customer review volume and build trust among online shoppers. The results: shoppers feel more comfortable buying online, while merchants are better able to identify problems with their products or services.
The article highlighted the success stories [...]

Wednesday, May 20th, 2009

Mining the Gold: 5 ways to really leverage customer reviews

As head of Client Services at PowerReviews working with many of our 300+ clients, I’ve seen a significant shift in how customer reviews are being employed by retailers and Brands in the past 18 months.  In the early days, my work centered around educating clients on the importance of customer reviews in closing sales on [...]

Tuesday, May 12th, 2009

PowerReviews Express Partners with Shopify

When we launched PowerReviews Express in January, one of the first platforms we tested the integration on was Shopify from Jaded Pixel Technologies.  Since it was so simple to set up an e-ecommerce storefront, it was perfect for our QA efforts.  I remember thinking we need to partner with these guys.  Well a few months [...]

Wednesday, May 6th, 2009

Making Sense of Reviews. Are there too many of them?

I wanted to share an article I read this morning from eConsultancy reporter Graham Charlton, who was recently shopping for a travel cot online.   In his research, he encountered long lists of cots to sort through, as well as pages and pages of customer reviews to read for each cot.  Having written on the topic [...]

Wednesday, April 22nd, 2009

In-Line SEO. Finally!

When Andy and I started this business several years ago, we knew that SEO was an intrinsic part of the value equation for customer reviews.  But to provide a review solution that grows in functionality with every product release, we chose to use Javascript on the client’s website to pull in new features as soon as they’re [...]

Friday, April 3rd, 2009

PowerReviews: Webware 100 Finalist! WooHoo!

Not one for blatant self-promotion, it’s time to step out of my normal self…

I’m super excited to announce that PowerReviews is one of 300 cool companies selected as Finalists for Webware 100 – the top 100 Web applications around the globe! Over 5,000 applications were nominated, and we’re proud to be one of the 300 [...]

Wednesday, March 11th, 2009

A Big Step for Us (and Small Retailers)

As you may know, we launched an on-demand version of PowerReviews in December, called PowerReviews Express™, focused on small and medium-sized online businesses. Express has the same tag-based reviews capabilities that are used by our Enterprise clients, such as REI, Staples and Toys “R” Us, but at an affordable price (starting at $80/month), and with [...]

Monday, March 2nd, 2009

Announcing changes to our business

As a second-time entrepreneur (the first company was Fogdog, an online sporting goods retailer), I have learned how important it is to be open-minded and flexible in tough times. At Fogdog, founded by Robert Chea and myself in 1996, we experienced the go-go Internet days of 1998 and 1999, as well as the unexpected and [...]

Friday, February 20th, 2009

Negative Reviews – From a Retailer’s Perspective

The number of articles and blog postings has been mounting in response to Belkin’s “fraudulent reviews” posting and, most recently, Yelp.com’s “business of extortion” coverage (Yelp denies any wrongdoing and have issued an official reply). These cases, regardless of their merit, are of concern to us at PowerReviews, since they question the value that legitimate [...]