Entries Tagged as 'Social Cross-Sell'

Tuesday, December 22nd, 2009

Social Marketing Gets Serious in 2010

by Yvonne Gando, Social Commerce Analyst
Remember when everyone thought Social Media was a passing fad? You might even remember the video below, entitled “The Social Media Revolution,” that enlightened us with stats such as “If Facebook were a country…it would be the world’s 4th largest,” and “Ashton Kutcher and Ellen DeGeneres have more Twitter followers [...]

Wednesday, December 2nd, 2009

Black Friday, Cyber Monday, and Social Navigation™

by Yvonne Gando, Social Commerce Analyst

Domestic year-over-year online sales on Cyber Monday showed a 16% lift from last year, according to research by Coremetrics. Moreover, Black Friday internet spending revealed an uptick in the average dollar value that consumers spent per order by 35% year over year, led by apparel retailers. We also learned that [...]

Thursday, November 19th, 2009

PowerReviews Granted Patent for Pioneering Product Review Technology

By Andy Chen, Founder and VP, Strategic Partnerships
Today we announced that the U.S. Patent & Trademark Office just issued a key patent to PowerReviews related to our tag-based review technology – specifically, the ability to present at-a-glance review summaries that make reviews more informative and easier to use. This is the first of seven patents [...]

Monday, December 22nd, 2008

A Year in Review…and looking ahead to 2009

It’s hard to believe that another year has passed…and that so much has changed within and outside of our industry. The macro-economic environment has altered the way we approach our business, the world is getting more connected (and mobile!), and the individual has begun to exert his/her power to create dramatic change.

On a smaller scale, [...]

Tuesday, August 26th, 2008

The Recommending Recommender

Last year I bought a new digital camera. Of course I read all the reviews and picked the right one for me – great for travel, easy to use, simple controls and fits in front pocket. And like the rest of you out there, I was in a huge rush during the online shopping process [...]

Wednesday, June 4th, 2008

Happy Birthday PowerReviews – Three and moving forward at record speed!

They say that 1 “human” year is equivalent to 7 dog years. Wonder what that would be in “e-commerce” years? From how fast this industry of ours seems to spin I’d say 20 years seems about right!
This past week at PowerReviews we celebrated our 3rd Birthday – Yippee! And are we [...]