By Andy Chen, Co-Founder
I’m pleased to announce that Pehr Luedtke has joined PowerReviews as CEO. This move is the next step in PowerReviews’ expansion into broad-based Social Commerce Solutions. Pehr brings a unique combination of marketing and merchandising experience at branded retailer Levi Strauss and consumer online marketing and operations experience running Epinions, [...]
by Darby Williams, VP Marketing
Insights from our 2009 Community and Social Media Study
According to a well re-tweeted presentation by Social Evangelist Marta Z. Kagan, most of you reading this have some sort of involvement in social media. Kagan points us to the fact that three-fourths of Americans use social technology (Forrester, The Growth of Social Technology [...]
On Friday, July 31, 2009, Internet Retailer announced the Internet Retailer Top 500 “Solution Leaders” – the top 3 vendors in each solution category they track.
We are very pleased to be recognized by Internet Retailer as the Solution Leader in the Customer Reviews and Forums category – click here for the full article (screen shot [...]
Hot on the heels of Citysearch, CNET and digg, PowerReviews has integrated its platform with Facebook Connect. Why is this so important? It enables the integration of your site with Facebook in a way that makes it much easier and faster for consumers to publish their activities on your site to Facebook. Specifically, starting this [...]
We at PowerReviews, have always known the best way to populate reviews on your ecommerce site is to solicit them from your customers post purchase with a follow-up email. In most cases, it was something that required a fair amount of technical expertise from extracting your order history to populating the correct links in your [...]
When Andy and I started this business several years ago, we knew that SEO was an intrinsic part of the value equation for customer reviews. But to provide a review solution that grows in functionality with every product release, we chose to use Javascript on the client’s website to pull in new features as soon as they’re [...]
Not one for blatant self-promotion, it’s time to step out of my normal self…
I’m super excited to announce that PowerReviews is one of 300 cool companies selected as Finalists for Webware 100 – the top 100 Web applications around the globe! Over 5,000 applications were nominated, and we’re proud to be one of the 300 [...]
It’s hard to believe that another year has passed…and that so much has changed within and outside of our industry. The macro-economic environment has altered the way we approach our business, the world is getting more connected (and mobile!), and the individual has begun to exert his/her power to create dramatic change.
On a smaller scale, [...]
To echo a quote Sucharita Mulpuru of Forrester recently attributed to one of her past professors, “metrics are like bikinis…what they reveal is interesting, but what they hide is essential.”
Because Buzzillions.com acts as a consumer facing testing-ground for innovative new services and features, we are in a unique position to observe how shoppers use and [...]
This blog post guest-written by Kamran Lotfi, Product Manager for PowerReviews Express
In an ongoing effort to build and maintain presence within their industry and compete with larger retailers, SMB retailers actively seek out the most cost-effective and impactful ways to help engage shoppers, build trust and grow their business. Faced with an inherent distrust factor [...]
