Higher click-through, conversion and average order value – these are what online marketers not only dream of but strive for ever time they send out their weekly email.
So for all of you online marketers out there, I have very exited to share with you our latest findings on this subject, specifically how our customer review [...]
I get asked all the time what is the best way to generate customer reviews. And without a doubt the simple answer is…you ask for them. In fact, our industry is littered with supporting evidence that shows a post transactional email sent a few weeks after the original shipment date that specifically asks [...]
Hey everyone
Last week, my good friend Chip Arndt, EVP Business Development/Co-Founder of Merchant Advantage, invited me to be a guest blogger on his highly insightful and entertaining www.etaildtail.com.
So I penned up some thoughts on the newly forming merchandising battle between Top-Rated vs. Best Selling products. I got so many emails on the subject that [...]
Who ya going to trust these days? Well, according to us at PowerReviews – and now the latest report from eMarketer – you are going to trust “people just like you!”
We’ve been saying it since day one and it has been coming true ever since. The voice you want to hear about how [...]
Don’t look now, but there is a new BMOC and it’s PowerReviews!
It is with much excitement and honor that we welcome the newest member to our family of clients, CampusTech – these folks launched our customer reviews solution just yesterday, February 8, 2008.
Some of you out there I know are saying to yourself, didn’t these [...]
Hello everyone!
Great news, I’m doing a webinar next week – and it’s going to be a blast!
February 4th 10:00 AM PST
PowerReviews has been working with Lauren Freedman, president of the much acclaimed e-Tailing Group, in a fully comprehensive study of the interest in and use of customer reviews in the shopping process from both [...]
