PowerReviews Insider

Change is in the air and on the lips of every newscaster in the country. We at PowerReviews are awed by the way technology influences our modern day world all the way up through the presidential election. Both presidential campaigns reached out through new communication channels like text messaging, Google ads and online donations.

In our industry, the past three years have brought an explosion of technology for product reviews, enabling more active communication between consumers and retailers. Our technology continues to evolve as we find and develop new and engaging ways to encourage people to voice their experiences, concerns and opinions through our patent-pending Evolving Tags, AnswerBox and customer added videos and images. Consumers are communicating with their retailers with real time feedback like never before – and the retailers are listening.

The public seems to have voted loud and clear that they would like to be heard by their politicians more often than just on Election Day. It will be very interesting to see how our newly elected politicians continue to engage the millions of invigorated voters past November 4th and we at PowerReviews encourage retailers to continue to leverage the many tools we make available to reach out and listen to their customers as well.