Tuesday, July 15th, 2008...3:46 pm

Shop.org Online Merchandising Workshop – it begins!

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Last night was the opening reception of the Shop.org Merchandising Workshop and what a fun event it was. Filled with some of the biggest and brightest Who’s Who in our industry , the conversions with both familiar and new faces was inspiring and insightful as usual.

And, a quick look through the agenda reveals a star line-up of not only keynote folks, but roundtable and case study presenters too – the real nuts and bolts of these types of workshops.

PowerReviews (www.powerreviews.com) is honored to not only sponsor Wednesday’s Retail Case Study Round Tables, but participating as well. Our very own Marketing Analyst Yury Polnar will be presenting a case study in partnership with Jim Healy, Product Manager at Onlineshoes.com, regarding the successes Jim has seen by using customer reviews in their social merchandising efforts.

Today, I am honored to be hosting a round table discussion on Creating a Consistent Experience in the Multi-Channel Environment. And when I say honored, I mean it.

Look at some of the roundtable hosts:

  • Tony Brown of Timberland
  • Brenda Spencer of Harry & David
  • Patti Freeman Evans of Jupiter Research
  • Jay Greenberg of Spencer’s
  • George Michie of The Rimm-Kaufman Group
  • Bryan Eisenberg of Future Now, Inc
  • Ben Viscon of REI
  • Pinny Gniwisch of Ice.com
  • Nancy Miller of Woodcraft Supply
  • Stephanie Pike of Circuit City

Not only am I honored by such company but thrilled as well as many of the above I consider not only esteemed colleagues but dear friends as well.

I’ll keep you posted as the events unfurl, but for those of you not here please know this – you are missing out so make plans to be here next time!

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