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I’ll let the attendees of the Merchandising/Visualization Day at last week’s eTail be the judge of that where I had the honor of serving as Chairman for the day. I can tell you this everyone, it was a great event – an interactive audience with stellar speakers that included my dear friends Lauren Freedman, president, e-Tailing group, Peter Cobb, Founder and SVP of eBags and all my new friends such as Deborah Shearer, VP of Marketing at Organize.com and Paul Lentz at Cnet.

In fact, a few attendees even took the time to tell me that the thought our merchandising panel was one of the best panels over the entire 4 days of the event! My favorite moment was the fantastic interchange between Peter and Deborah in terms of how to merchandise to the sexes, especially in the world of accessories – whether they be for the body or the home! To be honest, chairing this day was a walk in the park when you have such fantastic panelists.

On a very personal note, having attended and or chaired many of these “additional days” at eTail shows – both east and west – I can tell you that some of the best information and interaction comes from these 50-60 person audiences. If you have not already, you may want to think about adding on one of these days to your next conference trip.

And for those of you that did not stay for that last day, boy you did get out just in time as the weather turned bad in just a matter or hours. By that afternoon, it hailed in Palm Desert and the nearby mountains got a fresh dusting of snow. I am just glad our little plane soared out of there without a hitch.

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